Archive for the ‘Affecting Conversion Rate’ Category
Friday, May 9th, 2008
In the first part of this series I discussed getting started and briefly covered identifying your search terms, considering your customers, the page and various things that need to be in order before your pull the trigger on driving traffic to your site.
** For those of you being Zenned (Zen ...
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Thursday, May 1st, 2008
So, you've started an on-line store and now you're wondering how to fit all the pieces of the marketing puzzle together. After all, you do need to sell something right? Seriously, it's not all about how pretty and how absolutely fabulous your site [in your opinion] looks. ...
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Thursday, November 8th, 2007
Carol Meinhart from Marketing Sherpa emailed me Monday morning to let me know that they've released the new, updated and expanded Landing Page Handbook. I read the previous handbook cover to cover a while back and cannot explain in this primer how valuable this knowledge is. My ...
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Saturday, October 20th, 2007
My goal for all my sites and those of my clients is to discover special combinations of traffic generation method, landing page and process that produce more profit with the smallest cost (money AND time) possible. Each of these components and discovering multiple combinations contributes to site success and ...
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